tHE rACQUET Lounge

Through concept development, content direction, and aesthetic oversight, we helped define how The Racquet Lounge shows up visually and culturally, while managing brand partnerships with names like Burberry, Wilson Sporting Goods, and Rent the Runway and growing the account’s social following by 30%. The result was a cohesive creative foundation that reflects the energy of modern tennis while positioning the brand as a refined, design-led space for connection, on and off the court.